Many entrepreneurs are aware of the extreme value of social media for promoting businesses in the 21st Century. Your exposure worldwide could greatly enhanced by using this type of marketing technique. Utilizing social media marketing can really help to expand your customer base, thus increasing your sales and exposure.
If you use Twitter for the promotion of your business, it is important that you respond to followers regularly. Whenever questions get asked answer them, and express gratitude to anyone that mentions you. This will help create a bond between you and your followers. This will help you establish an individual identity so you will not be seen as some type of corporate entity.