Steps To A Successful Future For Your Marketing In Social Media

A social media marketing plan needs the same basic elements as any other marketing plan, including a target market, a channel of communication, and a product or service. Once those three components are in place, you can move ahead and implement some of the tips that will be provided in this article.

Know what it means to converse. What many companies fail to recognize, is that feedback, even negative, is giving them the opening to have a conversation. Don’t just simply respond, have a conversation with your customers. The more you are willing to learn from your customers, the more likely they are to reward your efforts with continued loyalty and repeat sales.

Near the top of your blog, add a Facebook “like” box. That way, folks will “like” you on that site. When you have this box on your blog, it makes it easy for your visitors to show their appreciation without being distracted from your page. This makes it easy and more likely that your visitors will do this and you will see more traffic because of ity.

Always post to your blogs often. When you have new information and your visitors are expecting new content, they will often come by to see what you have up. You can see this in magazine and newspaper subscriptions. Make sure you’re being consistent so that visitors will return.

TIP! Post new blog content frequently and with regularity. This trains the people reading your blog to come back at specific times to read new blog entries.

If a customer or potential customer asks you something or comments on your social media site, it’s important to promptly answer them. Look for comments every time you log on.

Keep your attitude humble. No matter how large or small your company may be, readers will be turned off by arrogance or boastfulness, and they will be vocal. Always remember that you’re not more important than your customers and followers. So, make sure you do your best to make sure they’re happy with you and can appreciate your posts.

Put buttons for your social media accounts every place you can think of, and consider using RSS feeds too. Whenever you leave any comments, ensure that this is on your blog, website, emails and definitely your signature. Try to add your links to other profiles as well to encourage multiple sources of traffic for your site.

Ensure that you are always updating your blog and sharing it with your social media sites. A blog is a great place to get the word out about promotions and events. All relevant information should be included. Be certain these are included on your blog too.

TIP! Ensure you maintain a current blog that is full of relevant information. Update your blog with information about promotions or sales your company has coming up.

Add a tag when posting on Twitter. Tags will show after the # symbol. They will allow your updates to show up in feeds for particular subscribers. Find tags that would be followed by potential customers and people who would be interested in your industry.

If you decide to use YouTube for videos, be sure there is a link back to your site, as well as buttons for Facebook or Twitter. Facebook and Twitter followers originating from YouTube are especially useful, as they tend to share videos more often.

Promote product giveaways using your social media presence. Few people can resist the appeal of a freebie, which makes this approach very effective. Choose a product or service you want to highlight, then post your free offering to the most popular freebie pages and forums.

To help set your site up to maximize its potential with social media marketing, you should place a social network widget on the website. Using a widget somewhere on your site can help you gain followers. A widget on your site lets your readers re-tweet your content and vote on it’s quality. You won’t need to rely on anonymous reviews on non-connected websites.

TIP! Your website should include relevant social networking widgets. Having a widget located in your site is a great way to help market your site.

You can increase your social media followers by offering them exclusive deals, discounts, and coupon codes. By doing this, your followers can feel like they’re part of some exclusive club if they receive special offers, and this can also increase your profits.

Social Networking

Social networking should never be exclusively about advertising your products. You can learn a lot about your customers via social media. Customers can interact with both you and the brand. It is possible to speak with customers regarding your products, but you can also use social networking to personally interact with them.

Have your social media accounts double as secondary stores for your products. As a supplement to your standalone site, make a Facebook store to which users can navigate from each post you make. People that use Facebook often play around on the site and may run into your product selection, and may even buy something while on Facebook. Using this method you can allow them to stay on Facebook, which many of them would prefer.

TIP! The information gathered from your social networking strategy will allow you develop more appealing, user-friendly approaches. A Facebook storefront can supplement your external website, and make it easier for users to travel from one to the other.

Use the greatest number of media outlets possible to make the most of social media when marketing a service or product. Facebook is the most popular, but Twitter and even Myspace are still very valuable. Use many of the lesser known websites as well to gain the attention of even more customers.

Use your business’s name to set up accounts on social media sites such as Twitter and Facebook. This prevents another business with a similar name or someone with an axe to grind for registering those accounts and causing confusion or ill will. Even if you haven’t finished creating your social media marketing plan yet, your accounts will be ready when you have.

Social Media Marketing

Rome wasn’t built in a day, and neither will your social media presence. You probably will not develop a web of 10,000 followers overnight. Although it has happened before, the chances that your profile will take flight into the viral world and make you instantly famous are slim. So be aware that it will take time to gain followers.

TIP! It takes time and patience to build any kind of social media network for marketing. It is unlikely you will attract a huge following in a short time.

By following the tips that have been provided in this article, you can create and maintain a solid and effective social media marketing campaign, and grow as a business owner. Of course, it will require dedication and hard work, but learning to master social media marketing opens your business to virtually unlimited amounts of customers and profits.

Social Media Marketing: Tips For Using This Hot Strategy

Even though it is extremely simple to implement a social media marketing plan, you must resist the urge to upload as many videos as possible. Take a lesson from the article marketers. Posting tons of junk content will not only not get you anywhere, but will actually make it harder to market through legitimate channels. Social media marketing has a lot of options associated with it and temptations too, but you can use this article to learn a few concepts that can make it work for you.

If you use Twitter for the promotion of your business, it is important that you respond to followers regularly. At the very least make sure you always thank those that mention your business, and never ignore any questions that your followers send your way. This will build a bond between your company and your customers. Additionally, this will help you establish yourself as being a genuine human being, rather than a mere business.

Include on the upper right hand portion of your Facebook page a “like box.” Readers can easily “like” it and it will show up on their page. People can do this without navigating away from the page. This makes it simple for people and helps expose your presence more.

If you are going to use Twitter as a business tool, then you need to stay closely connected to your audience. Thank anyone who mentions your company, and let them know you appreciate their patronage. This creates a growing and interactive relationship rather than a simple “company to consumer” transaction. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.

TIP! If you are using Twitter to promote your business, it is vital to respond to your followers on a regular basis. At the very least make sure you always thank those that mention your business, and never ignore any questions that your followers send your way.

If you’re using social media marketing as a strategy, make sure you answer questions and comment when other users comment. Take the time to look for these each time you visit your site.

Social Media

Give your potential clients a way to subscribe to your social media presence. The majority of social media site users access them every day, so if you can give them easy access to you on their favorite sites, they will see instantly each time you post.

Let all of your existing customers know if you are going to start being active in social media. When a person starts following someone on a social network, the fact that they have done this will often appear on their friends’ feeds. This is great for you because it’s advertising that you don’t need to pay for. This type of ad is more valuable because people receive it from someone they trust; it works like a referral program.

TIP! Let your customers know that you have turned to social media for marketing. When these people join your page, their friends will be notified.

Stay humble! Customers tend to be put-off by posts that carry an arrogant or conceded tone, regardless of your company size. Do not make yourself seem more prominent than your customers or followers. If it weren’t for them, you would be out of business.

In your website content, mention your social media efforts. One example can be to let people know when you’ve reached one of your goals. Publicly thank people for their interest, comments and other interactions and discuss the positive aspects of social media. These articles are typically quickly shared.

Look into Facebook’s games. It is pretty easy to create a unique game that is related to what you have to offer. Some popular brands have been extremely successful with Facebook’s games, which turned into viral phenomenons. Hire a professional to develop a game that you can share on Facebook, if it’s within your budget.

Make links that tie all your social media sites together. Put links on your blog that allow readers to easily follow you on Facebook, Twitter and YouTube. When setting up your profile on Twitter, make sure to put in the website addresses for your Facebook page and blog. When you have links that connect all of your different social media sites, that can help increase your customer base.

TIP! Tie in all of the links you have in your social media sites together. Put links on your blog that allow readers to easily follow you on Facebook, Twitter and YouTube.

Make a Yahoo account for yourself. Once you have done this, spend some time browsing through Yahoo Answers. This online community provides users with a forum to ask questions on any topic that can be answered by other users. Search for questions that concern your niche, business, products or services, and submit answers to help users. You night also mention your product in your answer if it is allowed. Provide quality answers often in categories related to your business, so that you can become known as an expert.

Failure happens to everyone, but social media is unique in that failure can be turned into success at a relatively low cost. With its low cost and ease of implementation, all you need to market correctly is correct information. Now you know the keys for developing a successful social media marketing plan and can look forward to your own marketing success.

Having A Great Social Media Marketing Plan Ideas

People interact differently than they used to, thanks to social media. Popular sites like Twitter and Facebook allow users to either upload their own content or syndicated content created by others. In the right hands, a social media profile can actively contribute to the company’s online presence. Use the tips in the article below to advertise your business through social media.

If you use Twitter as part of your media marketing plan, create tweets that are rich and varied in content. Send out tweets that contain suggestions and advice that have to do with your business. Mixing these tweets with the business promotions can help your followers remain interested with your tweets.

In order to achieve the best possible results, create links to tie everything together. Put up links on your site or blog to your Facebook, YouTube, and Twitter accounts. Include links to your FB page and your blog in your Twitter profile. Linking all of your social media profiles together maximizes your revenue-generating potential by converting new customers.

When it comes to social media marketing the right way, it’s all about the titles. It doesn’t matter where you’re leaving a post, you should focus on the right type of title. When the titles are interesting and inviting, you will keep the attention of your customers.

TIP! Consider including a share button for Facebook in your blog posts. This allows one-click sharing with a visitor’s Facebook friends directly from your blog.

Take advantage of YouTube by adding it to your marketing plans that use social media. Using this site is an effective way to attract consumers to your Internet site, because viewing videos gives them a lot of information about your products. If more new visitors reach your website after viewing your YouTube videos, they will have more knowledge about your products and potentially complete more purchases.

If you put a video on YouTube and other social networks, it’s important that title is a great one. The titles need to have keywords that relate to the products you sell and the industry you are in. You will get more views if users can quickly identify your videos as helpful, and your videos will show up when users type in certain keywords.

Set up your account so that all posts that you make are shown on your company LinkedIN page immediately. You are able to post something, and it shows up as updated in LinkedIn. This is a good way to save time and reach out to more people every time you write a new article: keep in mind that your articles should be adapted for the audience you get on your blog and on LinkedIn.

When designing your social media marketing strategy, you should put a great deal of thought into your company’s objectives and priorities. Save your money and time by choosing one solid social trend and committing to making it pay off. Get together a strategy that outlined your plan of attack and go forth accordingly.

TIP! Give your potential clients a way to subscribe to your social media presence. Allowing your visitors an easy way to follow you across the social network via Facebook, Twitter or LinkedIn can make sure that they are aware of every new post.

Social Media Campaign

Do not expect to see immediate results. It takes time to build a decent social media campaign. It will be necessary for more contacts to add you as a friend on Facebook, or follow your Twitter activity before you can seriously consider a social media campaign. In every marketing campaign that you run, always make people aware of your social media sites.

Don’t be rigid about the frequency with which you post updates. If you have a new product coming out and plan on having a big advertising campaign, consumers will expect some sort of updates on a daily basis. If you are having a hard time coming up with new content, you may want to post less often.

There are many helpful resources related to Twitter, like Twellow and Tweepi. These are great ways to find not only your general target demographic, but also the primary individuals among them. You can then build a list of individuals you need to be following, in hopes that they soon start following you as well.

TIP! If comments are left on social media sites, reply to them. No matter what type of comment it is, you’ll want to stop in and leave a reply.

Look into what your rival competitors are trying to do. Find their social networking sites and see what they are doing. You might use this information as a model for your own social media approach, or you could develop a plan that addresses needs that your rivals have not met.

Link your website to social media markets. That can be done by providing “share” options on your site that visitors can use to give your content to their friends on social media sites. These widgets should be on the main page of your website, on each blog post and your RSS feeds.

Being short and to the point can be an effective way to give people information using social media. Tweets and posts, that can be absorbed quickly and are fun to read, are the ones that will likely be re-tweeted and passed along. Employ images to make your point instead of huge amounts of text.

It has been proven through studies that a significant amount of the time spent reading social media updates occurs while people are at work. There are a number of social media tools that update your profiles and sites; that way, you can write your posts when you wish, and they will be automatically posted when they are likely to be viewed by the most people.

TIP! Make your social media account pages electric with time-sensitive promotions. What you want to do here is generate that sense of urgency so your followers will be more likely to pay strict attention to promotions on your social media pages; this way they can be up to date on any deals you may be offering.

Stop updating your Facebook page for the day if you’ve made three posts. Studies show that customers are annoyed by incessant updates to business social media sites. Post a sale, coupon, upcoming event, or testimonial at most three times, and then use the rest of your time to reply to what your customers have posted on your wall or about your company on their feeds.

Social Media

To sum things up, the Internet will never be the same, thanks to social media. Platforms like Twitter and Facebook give people the chance to share any content with one another quickly. The power of this type of social media has made it a great tool for advertising. Incorporate ideas from this article into your business plan!

Find experts in your niche, interview them and post those videos on YouTube in order to impress your customers with your social media marketing efforts. Videos of this nature are inherently interesting to customers. In addition, associating with well-known names in your field gives you more credibility. You will appear more authentic to potential customers and be more likely to sell your services and products.

TIP! You should offer people incentives when doing social media marketing, but make sure not to be too pushy. People do not like feeling pushed into buying something.

Having A Great Social Media Marketing Plan Ideas

People interact differently than they used to, thanks to social media. Popular sites like Twitter and Facebook allow users to either upload their own content or syndicated content created by others. In the right hands, a social media profile can actively contribute to the company’s online presence. Use the tips in the article below to advertise your business through social media.

If you use Twitter as part of your media marketing plan, create tweets that are rich and varied in content. Send out tweets that contain suggestions and advice that have to do with your business. Mixing these tweets with the business promotions can help your followers remain interested with your tweets.

In order to achieve the best possible results, create links to tie everything together. Put up links on your site or blog to your Facebook, YouTube, and Twitter accounts. Include links to your FB page and your blog in your Twitter profile. Linking all of your social media profiles together maximizes your revenue-generating potential by converting new customers.

When it comes to social media marketing the right way, it’s all about the titles. It doesn’t matter where you’re leaving a post, you should focus on the right type of title. When the titles are interesting and inviting, you will keep the attention of your customers.

TIP! Consider including a share button for Facebook in your blog posts. This allows one-click sharing with a visitor’s Facebook friends directly from your blog.

Take advantage of YouTube by adding it to your marketing plans that use social media. Using this site is an effective way to attract consumers to your Internet site, because viewing videos gives them a lot of information about your products. If more new visitors reach your website after viewing your YouTube videos, they will have more knowledge about your products and potentially complete more purchases.

If you put a video on YouTube and other social networks, it’s important that title is a great one. The titles need to have keywords that relate to the products you sell and the industry you are in. You will get more views if users can quickly identify your videos as helpful, and your videos will show up when users type in certain keywords.

Set up your account so that all posts that you make are shown on your company LinkedIN page immediately. You are able to post something, and it shows up as updated in LinkedIn. This is a good way to save time and reach out to more people every time you write a new article: keep in mind that your articles should be adapted for the audience you get on your blog and on LinkedIn.

When designing your social media marketing strategy, you should put a great deal of thought into your company’s objectives and priorities. Save your money and time by choosing one solid social trend and committing to making it pay off. Get together a strategy that outlined your plan of attack and go forth accordingly.

TIP! Give your potential clients a way to subscribe to your social media presence. Allowing your visitors an easy way to follow you across the social network via Facebook, Twitter or LinkedIn can make sure that they are aware of every new post.

Social Media Campaign

Do not expect to see immediate results. It takes time to build a decent social media campaign. It will be necessary for more contacts to add you as a friend on Facebook, or follow your Twitter activity before you can seriously consider a social media campaign. In every marketing campaign that you run, always make people aware of your social media sites.

Don’t be rigid about the frequency with which you post updates. If you have a new product coming out and plan on having a big advertising campaign, consumers will expect some sort of updates on a daily basis. If you are having a hard time coming up with new content, you may want to post less often.

There are many helpful resources related to Twitter, like Twellow and Tweepi. These are great ways to find not only your general target demographic, but also the primary individuals among them. You can then build a list of individuals you need to be following, in hopes that they soon start following you as well.

TIP! If comments are left on social media sites, reply to them. No matter what type of comment it is, you’ll want to stop in and leave a reply.

Look into what your rival competitors are trying to do. Find their social networking sites and see what they are doing. You might use this information as a model for your own social media approach, or you could develop a plan that addresses needs that your rivals have not met.

Link your website to social media markets. That can be done by providing “share” options on your site that visitors can use to give your content to their friends on social media sites. These widgets should be on the main page of your website, on each blog post and your RSS feeds.

Being short and to the point can be an effective way to give people information using social media. Tweets and posts, that can be absorbed quickly and are fun to read, are the ones that will likely be re-tweeted and passed along. Employ images to make your point instead of huge amounts of text.

It has been proven through studies that a significant amount of the time spent reading social media updates occurs while people are at work. There are a number of social media tools that update your profiles and sites; that way, you can write your posts when you wish, and they will be automatically posted when they are likely to be viewed by the most people.

TIP! Make your social media account pages electric with time-sensitive promotions. What you want to do here is generate that sense of urgency so your followers will be more likely to pay strict attention to promotions on your social media pages; this way they can be up to date on any deals you may be offering.

Stop updating your Facebook page for the day if you’ve made three posts. Studies show that customers are annoyed by incessant updates to business social media sites. Post a sale, coupon, upcoming event, or testimonial at most three times, and then use the rest of your time to reply to what your customers have posted on your wall or about your company on their feeds.

Social Media

To sum things up, the Internet will never be the same, thanks to social media. Platforms like Twitter and Facebook give people the chance to share any content with one another quickly. The power of this type of social media has made it a great tool for advertising. Incorporate ideas from this article into your business plan!

Find experts in your niche, interview them and post those videos on YouTube in order to impress your customers with your social media marketing efforts. Videos of this nature are inherently interesting to customers. In addition, associating with well-known names in your field gives you more credibility. You will appear more authentic to potential customers and be more likely to sell your services and products.

TIP! You should offer people incentives when doing social media marketing, but make sure not to be too pushy. People do not like feeling pushed into buying something.

Social Media Marketing Tips You Can Use Now

At one point in time, many businesses viewed the world of social media as a playing ground for kids. Those days are long gone. In today’s society, social media sites provide a valuable tool for marketing and branding any business. With such a level of importance placed on these sites, it is equally important to make your social media marketing plan an effective one. In this article we will give you a few tips for starting out right.

If you use Twitter as part of your media marketing plan, create tweets that are rich and varied in content. Offer advice and suggestions of interest to your customers via Twitter. If you use both kinds of tweets rather than only promoting your business, you attract attention and interest from your followers.

Add a “Retweet” button to the top of each blog post. This makes it easier for people to talk about your blog on Twitter. That helps you to reach a larger audience.

Tie all your social media pages together with links. Put links on your blog that allow readers to easily follow you on Facebook, Twitter and YouTube. Your Twitter profile should contain your Facebook and blog URL. When you create links between all your different social media profiles, you increase traffic.

TIP! Design your entire social media marketing strategy before launching all your accounts. First, you need to determine who will be in charge of your campaign, how your sites will be laid out, and what sort of time investment you want to make.

Let your existing customers know about your social media sites. Invite them to “like” your page, and encourage them to share your page with their friends. This form of free advertising should not be overlooked. It’s also great in that advertising through your consumer base is basically a quality referral.

It is critical to interact with the people who post questions and comments on your social media feeds. Look for comments every time you log on.

If you’d like to get more followers on your social media profiles, don’t just use them to sell products. Generate posts that relate to your niche. These could include stories or perhaps external provider links can be made available from within your industry. Hold giveaways, share photos, and ask your followers for feedback. Interact with followers. Product engagement is preferable to simple product placement. The best way to create a lifetime customer is to get them to make your brand a part of their everyday lives, rather than just thinking of it as “a product to buy once.”

Sorting options, as well as a rating and comments system will add a new level of interactivity and appeal to your site. Adding these powerful SMM tools to your site will let your users get involved with your site and in turn make your site much more active.

TIP! You want to do more than just pushing products to get a lot of people to follow you. Put factual stories (or fictional tales) and include information that is actually relative to your niche of choice.

On social networks it is a great idea to let everyone know how well you are doing. Tweet or blog about the different milestones that you accomplish to show progression. Thank the folks who are following you, and give them a summary of your experience. The popularity of this type of information may astound you.

If comments are left on social media sites, reply to them. This goes double for negative comments. By doing this, people will believe that their voice matters to you. As a result, their trust in your business will be increased. Respond promptly, as well.

Consider posting contests for freebies in your various social media profiles. Offering a freebie will increase your exposure, as people are happy to send their friends to a page to get something for free. Consider a free sample or a small promotional mug or hat that you can give away by posting a link to the freebie on different freebie sites.

Tweet links to new posts as often as you can so people will actually see them. Twitter’s primary focus is quantity. It is important that you still offer quality content, but it is equally important to contribute frequently. Use Twitter’s character limits to your advantage, and split one event or update into several small updates.

TIP! It is crucial that you place links to your Facebook and Twitter pages, that can be easily accessed from your YouTube video. Having YouTubers follow you via Twitter and Facebook is interesting, since they’ll be more inclined to share the videos you post.

Offer discounts exclusively to people who join your page to encourage customers to “like” it on Facebook or follow it on Twitter. This will help your customers feel like VIPs, because they will get better prices and deals, while simultaneously helping build your business.

Social Media Marketing

Social media marketing is the new and upcoming thing that your business should use. This approach grants your business an audience of millions; it also offers an opportunity to strengthen your brand image. You should be able to make an excellent start in your social media marketing endeavors by trying out the advice you’ve reviewed in this article.

When participating on a social network, reciprocal communication is required. Respond to customer complaints and feedback immediately so your customers know you are listening to them. Let them know you hear what their concerns are as well.

TIP! Before any content is posted on the site of your business, it should be approved by you or another person with clear authority in the matter. Errors in social media can quickly become viral, causing embarrassment to the company.

Exploring The Benefits Of Social Media Marketing

Since social media marketing is so easy to start, you can quickly flood the Internet with a lot of video content. Take a lesson from the article marketers. Posting tons of junk content will not only not get you anywhere, but will actually make it harder to market through legitimate channels. A good social media marketing plan takes advantage of options while avoiding temptations. The contents of this article teach you how to do just that.

When you post on a blog, make sure that there is a button the viewer can use to share the post to Facebook close by. This allows visitors to your blog to share it with others who are on their friends list. More people read your articles, develop an interest in your products and visit your website.

Make sure that you enable any following features on your social network of choice. Your customers are likely to already be using social media daily, so leveraging that to remind them of your deals or special offers is effective in keeping them coming back to your site.

Intriguing and engaging titles can be your company’s best friend on social media, whether in your tweets, posts or YouTube videos. If your headlines lure readers in, chances are they will go wherever they are directed.

TIP! Add a button that shares your blog posts on Facebook to each of your blog entries. This will let people who visit your blog share what they see with their friends.

When posting from your social media accounts, you should strive to come across as humble and approachable. Regardless of whether you are a start-up or an established business, readers will recognize arrogance and be turned off by it. You must always remember that it is your customers who ultimately wield the most power in your relationship, not you. Here are the cornerstones of success.

Make sure that you add buttons everywhere on your social media profile. It has to appear on the company blog, website, email signature and all communications that you make online. From each social network profile, link to your various other profiles to allow customers to find you everywhere.

You should remain flexible with regard to the frequency with which your page is updated. Try to incorporate a lot of posts if you are beginning a new campaign to keep people informed. Be prepared for the many updates by having great content ready to post beforehand, especially if this is not your strong point.

Let your customers know that you have turned to social media for marketing. If they choose to join your page, many social networks can let your connections know that they’re following you. This equates to a lot of visibility for you, without costing your anything. This type of ad is more valuable because people receive it from someone they trust; it works like a referral program.

TIP! Social media marketing can be used to make a more user-friendly storefront. As an additional presence to your unique online presence, you can easily make a Facebook storefront that can be accessed with ease from your posts.

Post links to your company blog on all your social media accounts every time you make a new post. Your subscribers will know that there is content up that they have not yet seen.

Look into what your rival competitors are trying to do. Check them out on various social networks and evaluate their techniques. You may choose to do some similar things for the same market or you could come up with a strategy that no one else has to reach a new audience.

Social Media Marketing

Try playing games on Facebook. Creating a game around your product or service will be a fun way to introduce it to a large audience. A lot of popular brands have created some successful Facebook games that have become viral phenomenons. If it is in your budget, get a professional to design a Facebook game.

TIP! Add a tag when posting on Twitter. Just add in a “#,” followed by a relevant phrase, after you put updates up on your social media accounts.

Follow these tips to avoid failure in the social space when marketing your business. If you do fail, try again. The costs are low enough that you can experiment with different marketing techniques and alter your social media marketing strategies. Now you know the keys for developing a successful social media marketing plan and can look forward to your own marketing success.